Fan Outrage Erupts as Wooyoung Partners With KISS OF LIFE’s Natty
ATEEZ is facing intense backlash after posting a dance challenge video featuring member Wooyoung and KISS OF LIFE’s Natty, with fans demanding its removal due to Natty’s group’s recent cultural appropriation scandal.
Why Are Fans Angry?
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In April 2025, KISS OF LIFE sparked outrage after mocking Black culture during a livestream.
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The group later apologized, but many fans deemed it insufficient and overdue.
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The controversy led to KISS OF LIFE withdrawing from KCON LA 2025.
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Now, ATEEZ’s collaboration with Natty has reignited criticism, with fans calling it “tone-deaf.”
Fan Reactions: Delete vs. Defend
🔥 Outraged ATINYs:
“The member in this video mocked different cultures. Delete this—protect ATEEZ’s image!”
“We don’t want ATEEZ associated with racists. @KQ_Ent, take this down!”
🤷 Defenders:
“Wooyoung is friends with Natty. Let him do challenges with who he wants!”
“If you’re mad over a dance video, go touch grass.”
The Bigger Issue: K-Pop and Cultural Sensitivity
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This backlash highlights ongoing tensions in K-pop over cultural appropriation.
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While some argue idols shouldn’t be punished forever, others believe accountability matters.
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ATEEZ, known for global promotions, risks alienating international fans by associating with controversial figures.
Will KQ Entertainment Respond?
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So far, no statement from ATEEZ’s agency.
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The video remains posted, suggesting they may ignore the backlash.
Final Takeaway
This incident shows how K-pop fandoms clash over ethics vs. loyalty. Should ATEEZ distance themselves, or is the outrage overblown?
